This year’s Global Trends survey is a potent reminder of the pressures humans now feel.
One of our key trends this year is the Search for Simplicity and Control – and this is where, in a confusing and complex world, brands remain vital for consumers.
Would you be willing to give up some of your privacy to simplify your life?
Humanity is healthier than ever – and more able to control and choose its treatments than ever before.
We all know that eating right is an important part of a healthy lifestyle – globally, 80% of us think that, of all the things we can do to maintain good health, eating right is the most important.