Global Trends 2020

Aspiring to Health

Fitness games running out of stock

Ring Fit Adventure, a popular fitness video game for Nintendo Switch, is selling out in stores and being sold for twice its recommended retail price – as people prepare for long stints at home.

Source: https://www.buzzfeednews.com/article/ellievhall/nintendo-ring-fit-adventure-selling-out

Salad aerial view

Conscientious health

As concern about the environment rises, or – more cynically – as marketers look for new ways to entice customers, the link between what is good for us and what is good for the planet has grown.

The changing faces of healthcare

With rapid IT and bio-tech developments, healthcare is changing rapidly. We see a trend towards patients wanting and having more control over their own healthcare, and with it, the emergence of peer-to-peer