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Global Trends 2020

Automated Virtual Assistant Launches to Provide Financial Advice During COVID

April 20, 2020Ipsos Global TrendsSignals

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Morneau Shepell, provider of total well-being, mental health and digital mental health services in Canada, launched AvaFinance™ to provide personalised recommendations to navigate the financial challenges of COVID-19

Source: https://finance.yahoo.com/news/morneau-shepell-launches-avafinance-support-155800780.html?guccounter=1

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September 4, 2020Ipsos Global TrendsSignals

IKEA India promises 1/3 price cut through local sourcing

IKEA India is looking to boost sustainability and cut prices in India through using local wood, including bamboo and Sheesham (also known as Indian Rosewood), instead of importing wood from Europe.

Source: https://www.retailnews.asia/ikea-proposes-one-third-price-cut-by-boosting-local-sourcing/

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September 4, 2020Ipsos Global TrendsSignals

Pret launches a new monthly package of 5 coffees a day for £20 to boost business

Having seen sales fall over the lockdown period, Pret has launched a monthly coffee subscription service to try and attract customers back to quiet stores.

Source:https://www.theguardian.com/business/2020/sep/04/pret-offers-monthly-subscription-to-boost-post-covid-pandemic-sales

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