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Global Trends 2020

Pokémon Go from home

March 30, 2020Ipsos Global TrendsSignals

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Niantic have announced that they are putting their resources into developing features for Pokémon Go that are compatible with staying indoors. The company announced that, in the midst of the challenge that COVID-19 represents, they are “putting focus on expanding features and experiences in our games that can be enjoyed in an individual setting.”

Source: https://mashable.com/article/pokemon-go-feature-changes-coronavirus/?europe=true

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September 11, 2020Ipsos Global TrendsSignals

Thai Airways open a pop-up serving airplane food

Thai Airways have launched a pop-up restaurant serving airline food to customers who (allegedly) miss in-flight meals.

Source: https://www.weforum.org/agenda/2020/09/thailand-airline-restaurant-covid19-coronavirus/

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September 11, 2020Ipsos Global TrendsSignals

Lush launch handcare kits

Lush launch a new range of handcare boxes, including soaps, creams and a serum. This limited edition box may appeal to those experiencing dry hands as a result of increased washing.

Source: https://www.lush.ca/en/handcare-kits.html

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