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Global Trends 2020

Distance fitness class

March 5, 2020Ipsos Global TrendsSignals

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In Italy a personal trainer is leading fitness classes from his rooftop.

Source: https://www.independent.co.uk/life-style/coronavirus-spain-covid-19-lock-down-quarantine-exercise-balconies-roof-personal-trainer-a9403426.html

 

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  1. Locked-down Paris takes to balconies to applaud health workers
  2. Fitness games running out of stock
  3. First class upgrades to private jet
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September 4, 2020Ipsos Global TrendsSignals

IKEA India promises 1/3 price cut through local sourcing

IKEA India is looking to boost sustainability and cut prices in India through using local wood, including bamboo and Sheesham (also known as Indian Rosewood), instead of importing wood from Europe.

Source: https://www.retailnews.asia/ikea-proposes-one-third-price-cut-by-boosting-local-sourcing/

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  1. IKEA have created a series of fort designs for children in lockdown
  2. The share price of Zoom doubles since January
  3. Fruit and vegetables more expensive due to the Coronavirus
September 4, 2020Ipsos Global TrendsSignals

Pret launches a new monthly package of 5 coffees a day for £20 to boost business

Having seen sales fall over the lockdown period, Pret has launched a monthly coffee subscription service to try and attract customers back to quiet stores.

Source:https://www.theguardian.com/business/2020/sep/04/pret-offers-monthly-subscription-to-boost-post-covid-pandemic-sales

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