The global covid-19 lockdown has not meant the end of air travel for the super-rich; rather it has led to further premiumisation. There has been a boom in private jet inquiries as First Class on commercial airlines has become unavailable.
First class upgrades to private jet
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Thai Airways open a pop-up serving airplane food
Thai Airways have launched a pop-up restaurant serving airline food to customers who (allegedly) miss in-flight meals.
Source: https://www.weforum.org/agenda/2020/09/thailand-airline-restaurant-covid19-coronavirus/
Lush launch handcare kits
Lush launch a new range of handcare boxes, including soaps, creams and a serum. This limited edition box may appeal to those experiencing dry hands as a result of increased washing.