Global Trends 2020

Trends


1. The Crisis of the Elites

2. The Rise and Rise of Tradition

3. The Optimism Divide

4. The Battle for Attention

5. The Search for Simplicity and Control

6. A Healthier World?

7. Generation Strains

8. Uncertainty is the New Normal

The Future of Health

The COVID-19 pandemic has changed the way people manage their health. It has challenged our medical systems and driven demand for new solutions. However, our data suggests these changes are not new but rather an acceleration of existing trends.